Jeff Koons’ BMW

June 9th, 2010 posted by
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As part of BMW’s ‘Art Car’ series, the carmaker unveiled its latest contributor’s offering in the firm of the Jeff Koon Art Car in Paris at the beginning of May.  Jeff Koon is the 17th artist to take part in the Art Car series and his design has been applied to a BMW M3 GT2 racecar that will compete in the 24 Hours of Le Mans from June 12-13. The challenge, according to BMW, was to create a design with light material so that it would not interfere with the car’s aerodynamics and weight.  The colourful design was unveiled at the Pompidou Centre in Paris and already seems to have an advantage over the 16th Art Car in terms of mobility – the last one was encased in ice…